Resume
Experience
2022 - PRESENT
Community Management Specialist
Ferguson
Remote
Participate in online conversations to build brand awareness, visibility, and loyalty. Serve as the voice for the company’s online social presence, ensuring consistent branding across social media. I partner with strategists to set specific objectives and report on critical metrics to continue the growth and engagement of the social community. Create and manage ad campaigns on a local and regional level.
2019 - 2022
Multimedia & Projects Specialist
Kettering University
Flint, MI
Project manager for communications, marketing, and graphic design projects. Managed social media accounts, digital signage, and internal and external communications projects. Strategic planning, brand management for communication channels. Responsible for data analysis and reporting. Serve as the photographer for university events.
2018 - 2019
Digital Marketing Manager
Teacher's Discovery
Auburn Hills, MI
Implemented a strategic plan to improve digital marketing efforts. Primary focus in email marketing and design. Secondary focus in social media marketing. Along with creating and implementing a strategy to improve SEO, website traffic, sales and brand awareness.
2016 - 2019
Freelance Work
C-line Design
Flint, MI
C-line Design was a freelance business I started with the goal to provide top-notch graphics, photography, videography, and digital marketing for companies. Worked with a variety of businesses and organizations.
2015 - 2016
Graphic Designer
Tri-County Times
Fenton, MI
Designed advertisements for the newspaper, laid out sections of the paper, worked on promotional advertisements, and put together monthly coupon books. Had to be able to communicate designs and concepts with the sales team.
2013 - 2015
Student Employee
University of Michigan-Flint
Flint, MI
Updated and maintained Student Involvement and Leadership web page, Facebook page, Instagram, and Twitter. Created logos, fliers, posters, videos and took photos for the department. Met with university directors and assisted in event planning.
Education
2017 - 2020
Michigan State University
MA | Strategic Communications
Focused on becoming a leader in driving the technology behind marketing, development of digital marketing strategies, and the latest digital innovations such as mobile, social media, location-based services.
2012 - 2015
University of Michigan-Flint
BFA | Visual Communications
A BFA in visual communications with a concentration in graphic design. Practiced digital, print design, and environmental design.
Professional skillset
Entrepreneurial Mindset
Strategic Thinker
Problem Solver
Digital Analytics
Graphic Design
Project Management
Content Management
Photography
Technical Skills
Adobe Creative Suite
Smartsheets
Front End Web Development
Camtasia
Figma
Email Builder Platforms